In a bold move to align Softtech's 'Talent Generation' internship program with the vibrant energy and innovative spirit of Generation Z, we embarked on a creative overhaul that has redefined engagement in the tech sector. Our journey led us to reimagine Softtech's mascot, YeKu—an emblem of wisdom and technological prowess—transforming it from a 2D design into a captivating 3D figure using advanced AI-based tools. Envisioned as an owl with a futuristic, robotic twist, YeKu now sports bright blue hues and neon-accented glasses, embodying a blend of intelligence and modernity. This refreshed, approachable mascot not only captivated young minds but also resonated deeply with their aspirations, drawing them closer to the innovative essence of Softtech.
The transformation of YeKu into a dynamic and endearing figure has significantly uplifted Softtech's internship program, transforming it from a mere learning experience into a thriving community where young talents flourish, both personally and professionally.
